PR Industry Awards Recognize Staff, Student Work

Several members of the St. John Fisher College community were honored during the 2022 PRism Awards, hosted by the Rochester Chapter of the Public Relations Society of America (PRSA).

The awards program, held on Wednesday, June 8, celebrate the best in public relations among Rochester-based practitioners and recognize complete public relations programs and tactical elements incorporating sound research, planning, execution, and evaluation. PRism entries are judged by industry professionals from another PRSA chapter and are given annually.

This is the seventh consecutive year that Fisher’s marketing and communications team has earned awards from the professional organization. The team won a PRism in the newsletter category for its COVID-19 newsletter, “Calling On Cardinals,” and earned an Award of Excellence in the events and observances program category for “Fisher Shares the Story of Teddi Turning 40.”

Undergraduates from the Department of Media and Communication swept nearly every award in the student categories. In the digital and social media category, Kate Fitscher won the PRism for “Rad Sister,” while Leah Julien earned an Award of Excellence for “Coco The Dog’s Rise to Instagram Stardom.” In the execution category, Ali Short won the PRism for “Boosting Mental Health for College Students,” and in the insights and analysis category, Emily Passmore won an Award of Excellence for “Boosting Catskill Region Tourism.” In the planning category, Emma-Kate Uberty and Jessica D’Amico won the PRism for “Grass Fed.”

Finally, Fisher alumna Jherell Drain, senior communications associate at the University of Rochester Medical Center, was honored with the 2022 Rising Star Award.